For customers and non-customers alike, I felt it appropriate to share some additional insight into how your support directly impacts our business and fisheries.
Every year since 1973, AFTCO and the Shedd family have contributed more than 10% of company profits to saltwater fishing conservation. Our recent expansion into bass, crappie and walleye fishing marks the beginning of our freshwater conservation efforts. You can read about some of our freshwater conservation accomplishments and projects here. This all starts with our customers — outdoorsmen and women dedicated to protecting our resources to ensure a sustainable fishery for future generations.
At the link below, you will find details on AFTCO’s plans to fully service new freshwater markets. From welcoming two-time B.A.S.S. Angler of the Year Gerald “G-Man” Swindle and touring Crappie Pro Wally “Mr. Crappie” Marshall to the AFTCO family, to our support of the National Walleye Tour, we are committed to connecting our 10% Pledge to Protect and Conserve to more anglers. If you have purchased a product from us in the past, I want to thank you. You have provided us the opportunity to grow into these new markets. I also want to congratulate you on directly contributing to the conservation victories that we have accomplished together.
In today’s world of shortsighted private equity bankers commandeering companies from a high-rise office, our customers have enabled our business to remain family owned and focused on the long term. We very much appreciate that support and opportunity. In turn, for anyone interested we wanted to provide some additional insight into how we plan to grow freshwater marketing efforts even further. Thank you!
A family owned & operated business