News
Yamaha Pledge Signing

Yamaha Motor reinforced its commitment to workforce development within its U.S. manufacturing facilities through the President’s Pledge to America’s Workers. Mike Chrzanowski, President of Yamaha Motor Manufacturing Corporation (YMMC), and Ben Speciale, President of Yamaha U.S. Marine Business Unit, signed the pledge during a visit from U.S. Secretary of the Interior David Bernhardt at YMMC’s Newnan, Ga. facility, where the company assembles golf cars, personal watercraft, and ROVs. During a visit with U.S. Secretary of the Interior David Bernhardt (standing)…

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Penn Reel

PENN® makes a major introduction with two new lines of low-profile reels, Squall® and Fathom®.  The new low-profile models continue PENN’s long legacy of reels that are durable and dependable enough to handle the rigors of saltwater fishing but with the features of low-profile reels many anglers prefer for small-vessel inshore fishing. “Adding low-profile reels to the battle-tested PENN lineup gives anglers greater casting accuracy for inshore and near-shore species,” said Mike Rice, Category Director for PENN.  “Both lines also…

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Fusion Hook

Innovator in science and technology, Berkley® introduces its latest additions to the Fusion19™ line of ultra-sharp hooks with the launch of three new painted EWG Treble Hook colors, Frog Hooks and Weighted Frog Hooks. Fusion19 hooks are designed for use across all types of fishing with needle points that create easier penetration and increase hook-up ratios. Ideal for use with soft body frogs like the Berkley PowerBait® Buzz’n Speed Toad and Beat’n Paddle Frog, both the Berkley Fusion19 Frog Hook…

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Abu Virtual Combo

Anglers looking for a way to take their fishing to the next level have been spending this season putting the Abu Garcia Virtual rods to the test. These innovative rods have given anglers the ability to plan, record and improve their fishing success by gathering real-time fishing data like waypoints and catch records with the push of button, linking the rods to the ANGLR™ app via Bluetooth-enabled cell phones. Now, Abu Garcia is making it even easier for anglers to…

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High school bass anglers win big via on-the-water screen time Kids today have been brought up in the screen generation. It’s a big reason so many young anglers have such a natural affinity for an underwater camera. A depthfinder can only show you so much, but put an Aqua-Vu in front of a kid and watch them light up. It’s pure excitement, but it’s also a great way to help these future anglers learn fish behaviors and how they react…

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