SANDUSKY, Ohio – Pro-am walleye fishing returns to action as the Cabela’s National Walleye Tour commences its fourth season on the western basin of Lake Erie, one of the premier fisheries in the country. The televised tournament, held April 21-22, is the first of four events and features the best walleye anglers in the world as they compete for a first-place prize package valued at over $60,000. Slugfests are the norm at massive Lake Erie and this year the…

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Costa Del Mar

Daytona Beach, FL – April 4, 2016 Costa Del Mar, the fastest growing US sun brand, is announcing the appointment of Holly Rush to the position of CEO effective April 25, 2016. This communication follows last month’s retirement announcement by Chas MacDonald, current President & CEO. “Holly possesses a dynamic leadership style that fits well within the Costa culture. She has a great passion for building high performance teams and developing big brands,” said Eric Thoreux, President of the Sun…

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AIM Weekend Walleye Series

   It’s always nice to see a familiar face on the road, and in this case, AIM Weekend Walleye Series anglers will be seeing four on this year’s tournament trail, as Mercury Marine, Nitro Boats, Navionics and Powrtran return as Supporting Sponsors for all 2016 tournaments across the Midwest. “Each of our returning supporting sponsors recognize the value of AIM’s tournaments, and especially our trademarked Catch-Record-Release™ format that allows caught fish to be measured and returned unharmed to the same…

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        Ranger Boats Announces 2016 Operation Troup Salute Sales Incentives In recognition and appreciation of the thousands of service men and women across the country, Ranger Boats is offering engine horsepower rebates and other exclusive items to current and former military personnel through the 2016 “Operation Troop Salute” sales program. The retail promotion, available on qualifying new boat purchases made from authorized Ranger dealers, runs April 1 through December 31, 2016. MORE >>

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                  BETTER WAY TO KEEP BAIT ALIVE & KICKING FRABILL’S NEW AERATED BAIT BUCKET OFFERS LID-HOUSED AERATOR IN SMALLER, 1.3-GALLON FOOTPRINT Plano, IL (March 31, 2016) – Savvy anglers know that fresh and lively bait is best. Thus, an integral part to any smart angler’s arsenal is an aerated bait bucket, like Frabill’s 6-gallon Aqua-Life Bait Station or 8-quart Bait Box with Aerator. Both models have become must-haves with anglers who fish live…

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