Phantom Lures Introduces the Tilly A Highly Versatile Walleye Bait that Produces in a Variety of Situations (Nov 13, 2017) – Phantom Lures, widely known for its design and manufacture of high quality, proven baits is pleased to introduce the arrival of the Tilly, a new walleye catcher that has the versatility to tackle a wide variety of fishing situations. “We are thrilled to bring our latest innovation, the Tilly, to market for the 2017-2018 Ice Fishing Season,” stated Operations…

Read More Industry-Led Effort Saves Thousands of Reef Fish Distribution of descending devices and best practices among anglers provides significant boost to fisheries conservation Alexandria, VA – October 4, 2017– A cooperative effort among the recreational fishing industry, anglers and state and federal agencies has resulted in reduced mortality for thousands of red snapper and other reef fish in the Gulf of Mexico and South Atlantic. Throughout 2015-2017, the FishSmart Best Practices and Descender Education project, coordinated through the FishAmerica Foundation,…

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Take an Adult Fishing Tournament with New Wisconsin Hockey Coach Mark Strobel One of the summer highlights in this part of Wisconsin is coming soon on Saturday, July 29th. What I’m talking about is the 20th Annual Take an Adult Fishing Tournament which will take off from the stage and parking lot in front of the Wilderness Fish and Game store in Sauk City at 6:00 am. “The purpose of this event is to provide a fun activity that promotes…

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LEAVE YOUR TROUBLES. BRING EVERYTHING ELSE. ZIPPERLESS DESIGN OF PLANO’S NEW Z-SERIES 3600 AND 3700 TECHNICAL TACKLE BAGS ELIMINATES FRUSTRATING FAILURES   Plano, IL (August 30, 2016) – Fishing is supposed to relieve stress, not bring it on. So it’s a real buzzkill when the salt-splashed, sun-soaked, stress-stretched zippers on your tackle bag finally say uncle. Plenty do, either locking up or failing outright, while leaving their owners stressed out and scratching their heads over what to do with the…

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