Park Falls, WI (June 11, 2019) – It may be summertime, but the great allegiance of hardwater anglers is always thinking ice. Open water prevails, yet the passion for all things ice fishing remains. That’s part of the reason ice fishing should never be referred to as a hobby or pastime; honestly, it’s a way of life for many.






ICAST 2019

Booth 3023












About St. Croix Rod

Headquartered in Park Falls, Wisconsin, St. Croix has been proudly producing the “Best Rods on Earth” for over 70 years. Combining state-of-the-art manufacturing processes with skilled craftsmanship, St. Croix is the only major producer to still build rods entirely from design through manufacturing. The company remains family-owned and operates duplicate manufacturing facilities in Park Falls and Fresnillo, Mexico.  With popular trademarked series such as Legend®, Legend Xtreme®, Avid®, Premier®, Tidemaster®, Imperial®, Triumph® and Mojo, St. Croix is revered by all types of anglers from around the world.