News
Angler Hank Cherry celebrates Classic win with family

 For the second year in a row, Abu Garcia pro Hank Cherry used professional bass fishing’s biggest stage to show the world what it means to fish to win. Equipped with Abu Garcia rods and reels, Cherry faced off against 53 of the world’s best bass anglers on Texas’s Lake Ray Roberts for a chance at the sport’s most prestigious prize and a chance to make history. On Sunday, Cherry brought 13 pounds, 1 ounce to the 2021 Bassmaster Classic…

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Abu Garcia 100 Years Logo

he universal desire to catch more and bigger fish fueled the innovations that took Abu Garcia fishing equipment from the industrial age to the space age in the company’s first 100 years. And while no one can say for sure what fishing will look like 100 years from now, the next century of Abu Garcia’s history will be written wherever anglers fish to win, whether winning means a tournament victory or a day on the water they will never forget.…

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Abu Garcia 100 Years Logo

Fishing’s evolution over the past 100 years has brought an untold number of technological innovations to enhance an angler’s on-the-water experience. But for every Abu Garcia rod that’s stronger without sacrificing sensitivity and for every Abu Garcia reel that casts farther and recovers line faster, there is something that has never changed: the universal desire of all anglers to catch more and bigger fish. In celebration of its 100th anniversary, famed fishing equipment maker Abu Garcia announces the fisheries voted…

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Anglers Landing Bass

Think your honeyhole is the best fishing spot in the country? Here’s your chance to say so. Abu Garcia, in conjunction with its 100th anniversary, is looking to identify the 100 best freshwater fisheries in the United States. To complete the list, the legendary fishing-equipment maker is asking a panel of experts and fishing fans across the United States to help. The goal is to honor those fisheries that have elevated the sport of fishing over the past century while…

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Angler Casting Abu Garcia Rod and Reel

A lot has changed over the past century, but in the sport of fishing, one brand has remained a mainstay for serious anglers worldwide who require innovative and high-quality rods and reels to pursue the fish they love. In 2021, Abu Garcia® observes an important milestone in the company’s history—its 100th anniversary—by looking to the future while also paying homage to a legacy that spans across continents and marks the foundation for many modern-day angling innovations. Carl August Borgström founded…

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