News
Bass Angler on Stage

Bagley is proud to announce that Kenora, Ontario-based bass pro Jeff “Gussy” Gustafson is officially a member of its pro staff for the upcoming 2021 season. “I’m very excited to be part of the Bagley Bait Company pro staff. They have a long history and for me part of the excitement is just going to be the resurgence that Bagley is going to have in the coming years as part of Northland Fishing Tackle. I’ve been with Northland for years…

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Saltwater Anglers Cast Spoons

“There’s gold in them thar bays,” spoken as a play on words of Yosemite Sam’s famous cartoon quote. In the case of winter and early spring saltwater fishing, it means tie on gold-hued lures and hit the motherlode of inshore species. Gold baits have a long and storied history with inshore anglers. In fact, gold is the defacto color for many guides and seasoned anglers from winter into spring; specifically, metallic gold, as in saltwater strong spoons and spinnerbaits. Keep…

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Angler Casting Crankbait

The Bagley Pro Sunny B was designed to put a larger “pro sized” fast-action balsa wood bait in the hands of anglers. Introduced in 2018, the three-inch, half-ounce squarebill Bagley Pro Sunny B is a precision weighted lure that casts easily and gets to a consistent 5-6 foot running depth every time. It has a higher body profile with tremendous buoyancy and deliberately designed tighter action for when fish are more docile. The Pro Sunny B is the perfect cross…

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After decades working the circuit of mom and pop baitshops to big box retailers across the Ice Belt, Brian “Bro” Brosdahl will be taking his renowned ice fishing tour online. Thanks to the magic of Facebook Live, anglers across the country will have the opportunity to interface with some of the most knowledgeable ice fishing personalities in the business via Frabill’s sponsored “College of Ice”. From ice fishing legend Bro, to seasoned guides to factory and retail experts, there will…

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Walleye on Northland Bait

Northland Fishing Tackle and the Bagley Bait Company are proud to announce the expansion of their established rep group Sokol Associates’ territory, effective October 1, 2020. “Jon Sokol and his team have grown our business in their existing territory and now is the time to strengthen our partnership nationwide,” says Northland/Bagley President and CEO, Gregg Wollner. “These are unprecedented times in fishing tackle sales and participation. I look forward to working with Jon and his team to foster Northland and…

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