News
Captain Navigates with Humminbird

Humminbird® announces the release of the all-new CoastMaster™ charts, providing highly accurate chart coverage for all U.S. coastal waters. With complete coverage for all East, West and Gulf coast waters on a single card, CoastMaster delivers all saltwater captains the information and features they need to fish and navigate with confidence. The new CoastMaster chart arms anglers with the very latest information to identify key fish-holding areas by providing accurate spot soundings, depth contours, points of interest, and navigational aids…

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Yamaha Helm Master EX

Yamaha Marine today introduced Helm Master EX, the next level of customizable, integrated boat control. Now available in single through quad outboard applications, Helm Master EX brings forward the benefits from the original Helm Master system, including joystick maneuverability, and improves upon them to create greater control and fishability for a wider range of boaters. “The new and improved features of Helm Master EX make boating easier and more convenient than ever before,” said Ben Speciale, President, Yamaha Marine U.S.…

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Angler Lands Fish

 Humminbird’s exclusive MEGA 360 Imaging™ technology, the winner of “Best of Electronics” at ICAST 2019, is now available to more anglers with the introduction of new MEGA 360 Imaging–Universal. Humminbird’s MEGA 360 Imaging is now available as an independently-mounted model that no longer requires a trolling motor to get the very best sonar views on the water. When paired with a compatible Humminbird control head, anglers can surround their boat with incredible detail of fish and structure, up to 125’ in all…

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Yamaha Saltwater Boat

Yamaha Marine today introduced CommandBlue™, a philosophy that represents the company’s commitment to move engineering development into the realm of the customer, ultimately delivering products that are easier to use and create greater satisfaction and confidence on the water. “As we approach future product concepts, it’s important that we stay focused on what our customers want on the water,” said Mark Tracy, General Manager, Marketing and Sales, Yamaha Marine Engine Systems. “CommandBlue drives product development through fresh thinking from a…

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Family Boating

What a difference a few months makes. In mid-March, many of the nation’s outdoor recreational activities were shut down due to the rapid spread of the COVID-19 virus. Authorities in many hard-hit states like Washington, Michigan, New York and Maryland were taking no chances and prohibited most recreational boating within their borders. Now that we’re edging into summer, boating in all 50 states has opened up again. And if ever we needed boating in our lives, now’s the time. For…

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