News
Abu Garcia Veritas

Abu Garcia’s Veritas line of rods is undergoing a significant change to their composition and performance with the introduction of Powerlux® 100 Micro resins, which allowed the designers to decrease weight by 5%* for increased sensitivity while simultaneously increasing the rod’s strength by 15%**. The new Veritas rod family gives anglers the performance, sensitivity and durability they need to win on the water, whether they’re fishing for fun or for a paycheck. Built around the same Powerlux technology previously only…

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Fish More, Worry Less Giveaway

If there’s a silver lining inside the dark cloud of the COVID-19 pandemic, it’s that recreational fishing participation in the United States is up. By some estimates, our ranks have grown between 8 and 10 million since the start of 2020. That’s a whole lot of new anglers adopting our mantra of Fish More, Worry Less. Of course, organized efforts by groups like the Recreational Boating & Fishing Foundation (RBFF), American Sportfishing Association (ASA), National Marine Manufacturer’s Association (NMMA) and…

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St. Croix Angler Casts Lure

Pick up any St. Croix fishing rod and you’ll quickly realize it’s something special. Lightweight and balanced, perfectly aligned and beautifully finished, these rods just feel right in the hands. From the second you lay the grip across your palm and feel the insignificant weight balance across your fingertips – before you even cast them – they seem full of potential and uniquely crafted to provide advantages on the water. Then you cast them. You see the accuracy; feel the…

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IKE Combo

 Abu Garcia®’s new Gen Ike EZ Cast Combo received the award for best new Kids’ Tackle product in the ICAST 2020 New Product Showcase, as voted on by members of the fishing media along with retailers and other members of the fishing industry. Winners of the category-specific awards were announced in conjunction with this year’s virtual ICAST, which saw all voting done online in the absence of an in-person trade show. With inspiration from professional angling superstar Mike Iaconelli, the…

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Virtual Casting Combo

With the Abu Garcia® Virtual rod quickly gaining a foothold in the small waters/small vessels angling communities as well as with those who wish to compete virtually against friends while fishing, the new Abu Garcia Virtual Casting Combo received the award for best new Rod-and-Reel Combo in the ICAST 2020 New Product Showcase. Voted on by members of the fishing media along with retailers and other members of the fishing industry, winners of the category-specific awards were announced in conjunction…

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