News
Angler Flipping Lure in Lily Pads

Like most forms of angling, bass fishing is an ever-evolving puzzle. It’s also a personal one. Regardless of your experience level, there are always new things to learn that can help you earn more success. From tackle-centric things like knots, rods, lures, lines and sonar to fish-related subjects like biology, habitat, forage and seasonal movements, pick a category or topic and you’ll find plenty to dive into. Then try applying the things you’ve learned on the water. This is how…

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Angler releases bass

It’s a new year, and if you’ve resolved to take steps to improve your bass-angling success and enjoyment in 2022, you’re reading the right article. We all have our own confidence lures and presentations. But what happens when these go-to techniques fail to produce? Well, you either adapt or go home disappointed. That’s why learning a new technique or presentation – or refining one you’ve dabbled in – is one of the easiest ways to become a more effective bass…

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Most anglers enjoy the thought of fishing travel – leaving their familiar home waters for more distant places that extend their angling seasons or broaden their fishing horizons. Fishing fanatics flock to the coasts and other various fishing destinations each year seeking new species and new scenery. Whether anglers travel for the express purpose of fishing or for other reasons, all of them will want to point a rod at fish during some part of their trip. Sadly, many will…

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Angler Setting the Hook

This year, give the anglers on your list what they really want… St. Croix pride and handcrafted performance that delivers big advantages on the water. Whether shopping for others or adding to your own personal rod collection, St. Croix has can’t-miss deals for every angler during our Holiday Sales Event, starting this Friday, December 3rd and running through Wednesday, December 15th. The fast-approaching online-only sale will offer incredible savings of 20% to 25% off a great selection of retired St.…

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Ice Fishing Setups

In northern climates, long rods and long casts will soon give way to hardened surfaces and vertical presentations with short sticks as impassioned anglers try to pull a host of fish species through holes in the ice. But simple sticks they’re not. Growing numbers of ice anglers expect to take full advantage of new materials, improved ergonomics, advanced construction methods, and ice-specific componentry to give them the upper hand in their personal hardwater pursuits. More than ever, fishing tools that…

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