News
Penn Reel

PENN® makes a major introduction with two new lines of low-profile reels, Squall® and Fathom®.  The new low-profile models continue PENN’s long legacy of reels that are durable and dependable enough to handle the rigors of saltwater fishing but with the features of low-profile reels many anglers prefer for small-vessel inshore fishing. “Adding low-profile reels to the battle-tested PENN lineup gives anglers greater casting accuracy for inshore and near-shore species,” said Mike Rice, Category Director for PENN.  “Both lines also…

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Penn Slow Pitch Rods

Popularized in Japan, slow pitch jigging continues to gain traction as a go-to technique for saltwater anglers in the United States on both the Pacific and Atlantic coasts. The slow pitch jigging technique is employed by anglers in search of grouper, amberjack, tuna and many other species when the fish aren’t actively feeding. By using smaller tackle and small, precise movements, anglers are imitating a wounded and dying baitfish — something even the most discerning fish can’t resist. “The PENN® Slow…

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Abu Garcia Veritas

Abu Garcia’s Veritas line of rods is undergoing a significant change to their composition and performance with the introduction of Powerlux® 100 Micro resins, which allowed the designers to decrease weight by 5%* for increased sensitivity while simultaneously increasing the rod’s strength by 15%**. The new Veritas rod family gives anglers the performance, sensitivity and durability they need to win on the water, whether they’re fishing for fun or for a paycheck. Built around the same Powerlux technology previously only…

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Penn Battle III Reel

Long recognized for their undeniable strength, smoothness, and durability, the PENN® Battle® spinning reels are revered by saltwater anglers and feared by the fish they meet. The introduction of the next generation, the new Battle III, has been met with great acclaim, including its recent award for Best Saltwater Reel in the ICAST 2020 New Product Showcase. Voted on by members of the fishing media along with retailers and other members of the fishing industry, winners of the category-specific awards…

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Abu Garcia MAX Spinning Reel

Anglers looking for an edge will be excited to see the new Abu Garcia® Max line of reels and combos hitting the water this summer. Abu Garcia is well known for high performance and reliability, and the new Max X, Max STX and Max PRO reels are no exception. Accessible for all anglers, the new Max reels and combos will give anyone a leg up in the competition. “The introduction of the Max X, STX and PRO line marks a…

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