News
St. Croix

More people are going fishing these days and that’s a beautiful thing for our fishing industry, which is enjoying unprecedented demand for all manner of fishing-related products and services. St. Croix Rod – makers of the Best Rods on Earth® for nearly 75 years – is responding to anglers’ needs by handcrafting more rods than ever before in both their Park Falls, Wisconsin and Fresnillo, Mexico factories. Aside from increased production, the family-owned American rod manufacturer is also improving the…

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Saltwater Angler with Redfish

Today’s extreme surf casters are finicky about their equipment. They’re always on the lookout for new technologies and products that will give them an edge… the ability to fish longer, cast farther, present a wider range of baits, or subdue massive fish with more authority. After beta-testing these new rods exhaustively, I can say people like me are going to be impressed by them. They set new standards in surf rod performance without having to break the bank and are…

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Angler Ice Fishing

Fishing isn’t a three-month or a six-month-a-year pastime; it’s a passion that burns inside the bellies of enthusiastic anglers all year long. For any such angler abiding north of a certain latitude, that means they’re fanning the flame by fishing through the ice a good portion of the year. St. Croix Rod exists to give every angler the tools they need to maximize the satisfaction they enjoy while pursuing their passion. This includes a complete selection of “short rods” with…

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Anglers with Walleye

Like the anglers who fish them, St. Croix Eyecon Series rods are walleye to their core. Conceived, handcrafted and delivered to give walleye anglers the upper hand in any situation, Eyecon Series rods deliver the walleye-centric details, performance, and comfort necessary to earn success in any walleye presentation or technique. For 2022, St. Croix Rod introduces the totally reimagined Eyecon Series, featuring heightened performance, improved technique-specific comfort and ergonomics, and all-new aesthetics. The angler-favorite walleye series also grows by two…

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St. Croix Anglers Holding Panfish

Different fishing strokes for different angling folks is what drives St. Croix Rod forward every day. Our anglers have unique and distinct needs, and we make it our mission to deliver the Best Rods on Earth® that give them the upper hand, no matter where or how they fish. St. Croix’s popular Panfish Series is a prime example. Introduced in 2012, the specialized collection answered the call of passionate anglers demanding new rod choices handcrafted just for them, choices specifically…

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