Steve Self St. Croix Rods

St. Croix Rod is pleased to announce the hiring of fishing-industry veteran, Steve Self, as the company’s Director of Sales. Self will work closely with all members of the St. Croix Leadership Team and will report to St. Croix CEO, Scott Forristall. His primary responsibilities include leading the St. Croix Sales team, managing operations at the company’s Factory Store and Customer Center, and creating, coordinating, and implementing national sales plans. Self comes to St. Croix Rod with 35 years of…

Read More
Man Landing Largemouth in Lily Pads

How does one describe the indescribable? Here’s what Florida big-bass angler Joe Balog says about his initial experiences with the all-new Legend® Xtreme – St. Croix’s most-sensitive rod series ever: “The first time I used the rod, I was in a river environment fishing a plastic worm around some fairly deep mussel beds. The wind was blowing 20 or 30 MPH left to right and the current was coming right to left. I’m throwing this way and my line is…

Read More
Pro Angler with St. Croix Rod

How does one describe the indescribable? Here’s what Bassmaster Elite pro, Derek Hudnall, had to say about his first experience with the all-new Legend® Xtreme – St. Croix’s most-sensitive rod series ever: “The best thing I can equate it to… a fish hits and it gives you that thump and that electricity. I was dropshotting six- and eight-pound fluorocarbon on the spinning rod in 25-30 feet of water and I can feel every rock I’m hitting. I remember the first…

Read More
Woman Bass Fishing

St. Croix Rod has one guiding goal: to provide anglers with the rods that give them the upper hand in any fishing situation. So when anglers began requesting rods with increased sensitivity, instead of arguing that St. Croix rods were already the Best Rods on Earth®, the engineers in Park Falls listened intently. They went to work performing sensitivity testing on all the rods in their expansive lineup. Ultimately, these painstaking exercises resulted in a repeatable and quantifiable method for…

Read More
Woman Fly Fishing

St. Croix Imperial® USA and Imperial Salt Fly Rods are designed and handcrafted in the USA for pride-inspiring performance Fly fishing can be a complex game in its highest forms. One can fly fish for a lifetime and never learn half of what there is to know about things like entomology, knots, line and leader setup, fly selection, casting mechanics and presentation. But that’s all a part of the fun. Truth is, fly fishing success starts with an admission that…

Read More

Follow Us


NPAA Guide Directory

Newsletter Signup

Get the latest news from NPAA

Sign Up Now
Future Angler Foundation

Contact Us

NPAA Administrative Offices
PO Box 929
Greenville, OH 45331
T: (937) 459-4444
F: (937) 352-0384