News
Walleye on Northland Bait

Northland Fishing Tackle and the Bagley Bait Company are proud to announce the expansion of their established rep group Sokol Associates’ territory, effective October 1, 2020. “Jon Sokol and his team have grown our business in their existing territory and now is the time to strengthen our partnership nationwide,” says Northland/Bagley President and CEO, Gregg Wollner. “These are unprecedented times in fishing tackle sales and participation. I look forward to working with Jon and his team to foster Northland and…

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Sunrise Over Hills

The historic and bipartisan Great American Outdoors Act became law today after being signed by President Trump. American Sportfishing Association (ASA) President Glenn Hughes attended a ceremony at the U.S. Department of the Interior (DOI) headquarters, hosted by Secretary of the Interior David Bernhard celebrating the bill’s enactment. The ceremony also included the signing of a new proclamation establishing August 5, as Great American Outdoors Day, when all DOI fees will be waived. “The sportfishing industry sincerely thanks President Trump…

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RBFF Logo Resized

Today the Recreational Boating & Fishing Foundation (RBFF) announced the receipt of grant funds to help increase angler and boater participation through digital marketing. The funds come from the Association of Fish & Wildlife Agencies’ (AFWA) Multistate Conservation Grant Program (MSCGP). The grant funds come at an important time when more Americans than ever are completing transactions online – from groceries to cars and everything in between. In fact, e-commerce sales are expected to reach $4.2 trillion by the end…

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ICAST 2020 Logo

Buyers, media, exhibitors and other representatives from the global sportfishing industry brought ICAST 2020 Online to life from July 13-17, during recreational fishing’s first-ever virtual trade show. For the first time, with the online venue, the angling public also had the opportunity to participate in the trade show. In response to the COVID-19 pandemic ICAST, the world’s largest recreational fishing trade show, transitioned from an Orlando-based, in-person show to a virtual event with ICAST 2020 Online. The American Sportfishing Association (ASA), the show’s…

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Female Angler Fights Fish

St. Croix Rod – the family-owned, American fishing rod company with a 70-plus-year history of handcrafting the Best Rods on Earth® – announced today the hiring of the Sherman Sales Team to lead its West Coast sales efforts. John Sherman, Jose Rubio and Keoni Watson will leverage their individual passions for fishing and extensive fishing-industry experience on behalf of St. Croix to support St. Croix dealers and anglers throughout California, Arizona, Nevada and Hawaii. St. Croix Director of Sales, Steve…

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