News

Northland Fishing Tackle is extremely proud to announce that Moorhead, Minnesota-based NWT/AIM pro walleye angler Tom Huynh (accurately pronounced “Win”) is officially on the Northland Fishing Tackle Pro Staff. Northland Fishing Tackle President/CEO, Gregg Wollner, remarks: “Tom Huynh has proven to be a ‘Game Changer’ in the competitive walleye fishing world. I am thrilled to offer him a product development and marketing platform to bring his techniques to life. I am beyond excited about our future together.” Northland Fishing Tackle…

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Mercury Racing, a division of Brunswick Corporation (NYSE:BC), held a ground-breaking ceremony today for its manufacturing operations plant expansion to help meet global customer demand for the company’s high-performance marine propulsion systems. The two-phase construction project will add 40,000 square feet of manufacturing operations space to the southwest corner of the existing Fond du Lac, Wis. facility and expand the current propeller shop by 8,000 square feet on the north side of the building. The project will bring the Racing…

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ICAST – the world’s largest recreational fishing trade show – features the latest and greatest in gear, tackle, apparel and accessories for anglers everywhere. One of the most anticipated events each year is the New Product Showcase featuring hundreds of the latest fishing product innovations. Everyone loves checking out the latest rods, reels and gear that debut at the show. Only 30 products win a “Best of Category” trophy and only one receives the overall “Best of Show” award. NOW IT’S YOUR…

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Yamaha today announced the creation of a new Project Management Office under the business planning division which supports the Marine Business Unit by delivering tailored solutions that execute employee-driven projects through innovation and collaboration. Megan Bennett will lead the new team as Department Manager. “Megan’s knowledge of efficiently planning and executing projects along with years of experience at Yamaha will serve the Project Management Office well as she is promoted to the lead the Project Management team,” said Andrea Tetto,…

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Bait and Tackle Shop

You may have noticed skyrocketing prices while picking up a rod, reel, or pile of lures at your local tackle shop. Rest assured–by the time that price made it to the shelf, you weren’t the first with sticker-shock. Retailers are fighting the same battle against rising costs–often needing to choose between happy customers and keeping the lights on. Still, NPAA’s many retail members report they are surviving and even thriving in this dicey sales environment by carefully planning their purchases,…

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