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Rapala USA Logo

As Rapala VMC Corporation continues to grow its presence in the United States fishing and outdoors industry, the company has announced several promotions that will continue to accelerate the growth and performance of the company’s U.S. operations. “At Rapala, we strongly believe in building a team worthy of delivering the best to our customers,” said Tom Mackin, President, Rapala USA. “These promotions reflect a culture where we develop talent from within, while bringing in new talent to continuously drive operational…

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Yamaha Marine Management Promotions

The Yamaha U.S. Marine Business Unit begins 2021 with several new management team appointments. These changes continue to maximize synergies and strengths across the organization to better serve customers, dealers and boat builders. “Though 2020 was an unexpected and challenging year, we maintain our focus on the Yamaha Motor Corp., Ltd. 2030 vision to improve our business operations and strengthen our position as the premium brand in this industry,” said Ben Speciale, President, Yamaha U.S. Marine Business Unit. “These changes…

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RBFF Logo Resized

Today the Recreational Boating & Fishing Foundation (RBFF) announced the addition of two new members to its Board of Directors. Ellen Bradley, National Marine Manufacturers Association (NMMA) Chief Brand Officer and Bob Ziehmer Bass Pro Shops Senior Director of Conservation, will bring a wide range of expertise as RBFF pushes for its 60 in 60 goal. “With the challenges the boating and fishing community are facing right now, it’s important to bring the entire industry together under common goals and…

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