News
Martin Peters in Front of Yamaha Truck

Yamaha today announced the creation of a new Marine External Affairs Division designed to strengthen government affairs activities, increase sustainability efforts and enhance external communications. Martin Peters assumes the role of Division Manager, leading all Yamaha Marine External Affairs initiatives including government relations, corporate social responsibility/sustainability and Yamaha Marine communications and video teams. “The Marine External Affairs Division, under the proven leadership of communications veteran Martin Peters, gives Yamaha the ability to expand sustainability initiatives and marine industry advocacy efforts…

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Youth working for conservation

Yamaha Rightwaters will support the Billion Oyster Project, a community science project that has repopulated 75 million juvenile oysters in New York Harbor, in their mission to restore one billion by 2035. The Yamaha sustainability initiative will provide a Yamaha V MAX SHO® 115 outboard motor, which the non-profit group and the Urban Assembly New York Harbor School (Harbor School) will use to power an aluminum work skiff Tuff Boat® used for habitat restoration work and training students in vessel…

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Yamaha Rightwaters Logo

Yamaha Rightwaters™ joined forces with the Florida Agricultural and Mechanical University – Florida State University®College of Engineering (FAMU®-FSU® College of Engineering) to study and prove a land-based trash interceptor concept. The device will assist in cleaning debris out of waterways before trash can reach the ocean. The Yamaha Rightwaters team designed and built a scale model of an interceptor concept in 2020, with plans to deploy the finished product in Brunswick, Ga. This fall, Will Hill, Strategic Initiatives Manager at…

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Yamaha Pro Angler Ish Monroe teamed up with Keep the Tennessee River Beautiful (KTNRB) and a group of young volunteers on June 1 to clean up Nickajack Lake. Led by KTNRB Executive Director Kathleen Gibi, the group pulled 2,119 pounds of trash from the shoreline near the Shellmound Campground boat ramp in Jasper, Tennessee. “Watching these volunteers take action to make our waterways better is incredibly inspiring,” said Monroe. “I applaud KTNRB’s ongoing efforts to not only care for and…

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Boat with invasive species

Yamaha Rightwaters and other leading conservation groups kicked off National Invasive Species Awareness week by signing a National Conservation Proclamation highlighting the importance of invasive species awareness and recognizing May 15 as National Clean Drain Dry® Day. “During the last year, millions of new boaters and anglers purchased boats, fishing licenses and equipment in search of safe outdoor activities. Educating this new audience about invasive species and the Clean Drain Dry® conservation practices is an important part of protecting marine…

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