News
Angler John Cox With Wife In Front of Toyota

John Cox is no stranger to making bass fishing headlines. Whether he’s winning tournaments, testing out head turning hair-dos, entering every professional bass fishing tournament known to man, or cashing another $3,000 of Toyota Bonus Bucks, Cox is always appearing in the news. Cox’s marathon 2021 season is comprised of twenty-two Tour level tournaments. That includes the full Major League Fishing Bass Pro Tour, the MLFBig5 Tackle Warehouse Pro Circuit, and the Bassmaster Elite Series calendar of events. He is…

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Abu Garcia 100 Years Logo

Fishing’s evolution over the past 100 years has brought an untold number of technological innovations to enhance an angler’s on-the-water experience. But for every Abu Garcia rod that’s stronger without sacrificing sensitivity and for every Abu Garcia reel that casts farther and recovers line faster, there is something that has never changed: the universal desire of all anglers to catch more and bigger fish. In celebration of its 100th anniversary, famed fishing equipment maker Abu Garcia announces the fisheries voted…

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Yamaha Logo

Yamaha’s U.S. Marine Business Unit accepted the 2021 National Marine Manufacturers Association (NMMA®) CSI Award for excellence in customer satisfaction in five categories including Outboard Engine, WaveRunner® personal watercraft and Jet Boat as well as for Yamaha’s boat companies Skeeter® and G3® Boats. Yamaha has received this recognition in the Outboard Engine category every year since the award’s inception in 2001, an achievement no other outboard manufacturer can claim. “The CSI Award speaks to the core of our commitment to…

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Rapala USA Logo

As Rapala VMC Corporation continues to grow its presence in the United States fishing and outdoors industry, the company has announced several promotions that will continue to accelerate the growth and performance of the company’s U.S. operations. “At Rapala, we strongly believe in building a team worthy of delivering the best to our customers,” said Tom Mackin, President, Rapala USA. “These promotions reflect a culture where we develop talent from within, while bringing in new talent to continuously drive operational…

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Lure Lock Bag

Lure Lock, makers of the revolutionary tackle box system featuring their patented Tak Logic Gel technology, is pleased to introduce the Roll-Up storage system.  New for 2021, the Roll-Up allows anglers to effectively store lures, tools, and other gear in a whole new manner.  The Roll-Up’s unique design is able to be stored in any position, while keeping the contents firmly secured and held in place with the Tak Logic GEL. Whether you are hopping into your buddy’s fishing boat,…

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